Oui’d Wear was founded by  University of Arizona students: Jack Brill and Jake Steiner. The founder’s combined desire to work in the fashion industry along with their passion towards the legalization of cannabis inspired Brill and Steiner to start this brand.

The Last Prisoner Project is dedicated to repairing the past and continuing harms of the criminalization of cannabis through intervention, advocacy, and awareness.

Oui’d Wear and the LPP are committed to freeing every last prisoner of the unjust war on drugs, starting with 40,000 people in prison for cannabis offenses legal in most states.